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Sincerity

Sincerity Bridal by Justin Alexander is the perfect choice for a bride who loves a sense of lighthearted, romantic elements mixed with a celebration of traditions and a hint of personal flair.

She knows that whatever forever may look like, life will be beautiful with you by her side.

Styles

Aryn Madi Lane Bridal-Marrakech

Aryn Madi Lane Bridal-Marrakech

Atlas Madi Lane Bridal-Marrakech

Atlas Madi Lane Bridal-Marrakech

Avery Madi Lane Bridal-Marrakech

Avery Madi Lane Bridal-Marrakech

3290 Gorgeous Beaded and Sequined Gowns
Quick Delivery!

3290 Gorgeous Beaded and Sequined Gowns

3073 Primavera Couture Prom
Quick Delivery!

3073 Primavera Couture Prom

$549
17066 Elegant Mother of the Bride Gowns

17066 Elegant Mother of the Bride Gowns

$563
17067 Elegant Mother of the Bride Gowns
Quick Delivery!

17067 Elegant Mother of the Bride Gowns

$628
17068 Elegant Mother of the Bride Gowns
Quick Delivery!

17068 Elegant Mother of the Bride Gowns

$496
17071 Elegant Mother of the Bride Gowns
Quick Delivery!

17071 Elegant Mother of the Bride Gowns

$650
17072 Elegant Mother of the Bride Gowns
Quick Delivery!

17072 Elegant Mother of the Bride Gowns

$615
17076 Elegant Mother of the Bride Gowns
Quick Delivery!

17076 Elegant Mother of the Bride Gowns

$461
17081 Elegant Mother of the Bride Gowns

17081 Elegant Mother of the Bride Gowns

$461
17083 Elegant Mother of the Bride Gowns

17083 Elegant Mother of the Bride Gowns

$615
17084 Elegant Mother of the Bride Gowns
Quick Delivery!

17084 Elegant Mother of the Bride Gowns

$483
22090 Christina Wu Celebration
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22090 Christina Wu Celebration

$218
22091 Christina Wu Celebration
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22091 Christina Wu Celebration

$218
22093 Christina Wu Celebration

22093 Christina Wu Celebration

$209
22095 Christina Wu Celebration

22095 Christina Wu Celebration

$218
22098 Christina Wu Celebration

22098 Christina Wu Celebration

$218
22099 Christina Wu Celebration

22099 Christina Wu Celebration

$240
22100 Christina Wu Celebration
Quick Delivery!

22100 Christina Wu Celebration

$218
22101 Christina Wu Celebration

22101 Christina Wu Celebration

$218
22105 Christina Wu Celebration

22105 Christina Wu Celebration

$240
22109 Christina Wu Celebration
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22109 Christina Wu Celebration

$231
J01 Flower Girl & First Commuion Dresses

J01 Flower Girl & First Commuion Dresses

$39
5101 Flower Girl & First Commuion Dresses

5101 Flower Girl & First Commuion Dresses

$119
5102 Flower Girl & First Commuion Dresses

5102 Flower Girl & First Commuion Dresses

$129
5105 Flower Girl & First Commuion Dresses

5105 Flower Girl & First Commuion Dresses

$119
5106 Flower Girl & First Commuion Dresses

5106 Flower Girl & First Commuion Dresses

$213
5108 Flower Girl & First Commuion Dresses

5108 Flower Girl & First Commuion Dresses

$133
5109 Flower Girl & First Commuion Dresses

5109 Flower Girl & First Commuion Dresses

$131
5111 Flower Girl & First Commuion Dresses

5111 Flower Girl & First Commuion Dresses

$139
5115 Flower Girl & First Commuion Dresses

5115 Flower Girl & First Commuion Dresses

$241
5117 Flower Girl & First Commuion Dresses

5117 Flower Girl & First Commuion Dresses

$133
5120 Flower Girl & First Commuion Dresses

5120 Flower Girl & First Commuion Dresses

$153
5122 Flower Girl & First Commuion Dresses

5122 Flower Girl & First Commuion Dresses

$153
5123 Flower Girl & First Commuion Dresses

5123 Flower Girl & First Commuion Dresses

$159
5124 Flower Girl & First Commuion Dresses

5124 Flower Girl & First Commuion Dresses

$153
5125 Flower Girl & First Commuion Dresses

5125 Flower Girl & First Commuion Dresses

$153
5128 Flower Girl & First Commuion Dresses

5128 Flower Girl & First Commuion Dresses

$173
5129 Flower Girl & First Commuion Dresses

5129 Flower Girl & First Commuion Dresses

$179
5130 Flower Girl & First Commuion Dresses

5130 Flower Girl & First Commuion Dresses

$173
5131 Flower Girl & First Commuion Dresses

5131 Flower Girl & First Commuion Dresses

$179
5132 Flower Girl & First Commuion Dresses

5132 Flower Girl & First Commuion Dresses

$199
5133 Flower Girl & First Commuion Dresses

5133 Flower Girl & First Commuion Dresses

$199
5134 Flower Girl & First Commuion Dresses

5134 Flower Girl & First Commuion Dresses

$195
5135 Flower Girl & First Commuion Dresses

5135 Flower Girl & First Commuion Dresses

$185
5136 Flower Girl & First Commuion Dresses

5136 Flower Girl & First Commuion Dresses

$173
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About the Shop

We're celebrating 45 years! We can't wait to help you celebrate in style. Come visit us in our Erie salon so we can meet you in person and then on to the fashion! We pride ourselves on outstanding service and impeccable styles of wedding gowns, prom dresses, mother's gowns and social occasion attire. Our tuxedo shop, Cuffs Formal Wear, offers the latest in men's tuxedos and suits.

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Regular Store Hours

Monday 10:00 am to 8:00 pm

Tuesday 10:00 am to 5:00 pm

Wednesday 10:00 am to 7:00 pm

Thursday 10:00 am to 8:00 pm

Friday 10:00 am to 5:00 pm

Saturday 10:00 am to 5:00 pm

Sunday Closed

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Visit Us
5640 Peach Street
Erie, Pa 16509
Located in the Mill Creek Square

Online Purchases are not eligible for in store alterations.


Shopping menu

Bridal Gown Designers
  • ALL Bridal Gown Designers
  • In-Stock Bridal Gowns
  • Allure Couture
  • Allure Bridals
  • Maggie Sottero
  • MORILEE
  • Allure Romance Collection
  • Morilee Blu
  • Morilee Grace
  • Calla Blanche
  • Ella Rosa
  • Justin Alexander
  • Kenneth Winston
  • L'amour
  • Madi Lane Bridal
  • Sincerity
  • Stella York
  • Wilderly Bride
  • Sale Bridal Gowns
Plus Size Bridal Designers
  • All Plus Size Bridal Gowns
  • Allure Women's Collection
  • MORILEE JULIETTA
Destination Bridal Designers
  • Amy & Eve
  • Gala by House of Wu
  • Jessica McClintock
  • The Other White Dress by Morilee
  • Voyage by Morilee
Bridal Trends
  • Basque Waist Ballgowns
  • Off-Shoulder Swoop Sleeves
  • Vintage Lace
  • Pearl Details
  • Scarves & Capes
Bridesmaids Designers
  • ALL Bridesmaids
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  • Morilee Maternity
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  • Kanali K
Mother of the Bride/Evening Designers
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Prom &amp; Party Designers
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Flower Girl &amp; First Holy Communion Designers
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  • Rosebud Flowergirls & Communion
Shop by Event
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About Us
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Menswear
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